Panacea Applications
https://www.panacea-software.com/
Panacea Applications is a SaaS (Software as a Service) provider delivering software over the internet rather than installing and maintaining it on a PC. The company offers award-winning cloud-based solutions that encompass procurement and tender management, contract management, project management, account management, asset management, management of dynamic purchasing systems, purchase-to-pay, translation and interpreting.
Established in 2004 by MD Rachel Wynne, with a strong foundation of loyal public sector and publicly funded clients, Panacea recently celebrated its 20th anniversary.
As a relatively small business, Panacea doesn’t have a dedicated marketing function and was keen to raise their online and social media profile to reinforce the brand and employee expertise within the SaaS and procurement industries. A key focus for 2024 was the 20th anniversary celebrations.
They took the time to truly understand how we work—not just from a business perspective, but on a personal level too. They even visited our office to get to know our team and environment, which meant they could create marketing material that really reflected our personality and values as a small, friendly company.
Alice
Account Executive and Marketing lead
