I have spent the past week doing Work Experience at Golden Frog and have had a brilliant time, finding it to be a rewarding experience in every aspect. 

As a recent graduate from the University of Edinburgh, I have been trying to gain a deeper understanding of what the next steps in my career will be. I have found myself particularly drawn to Marketing and PR due to the wide-ranging skill set the industry demands—especially the blend of creativity with strategic thinking.

At Golden Frog, I have gained invaluable insight into both of these elements. I have written multiple blogs and case studies for clients’ websites, a task requiring thorough research and an adaptable tone. Additionally, I have worked on Canva to create aesthetically functional assets. I was also fortunate enough to attend a pitch with potential clients, an experience that provided me with significant insight into the management of client relationships. Subsequently, I contributed to the creation of a follow-up proposal for these clients. Furthermore, I participated in multiple in-house meetings and client discussions.

This experience has filled me with so much excitement for my next steps and has given me a much clearer understanding of the type of company I’d like to work for, and the work I’d like to do. I can’t wait to see where my journey in marketing will take me next, but I’m certain that my time at Golden Frog has been a foundational experience. It has been a fantastic opportunity for me to gain a deeper understanding of the industry, particularly agency life.

A huge thank you to Sarah and everybody at Golden Frog for making me feel valued and welcome in such a lovely team, albeit only for a short time. Your generosity with your time, knowledge, and expertise has been invaluable, and I couldn’t be more grateful at this formative stage in my career!